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When is the Right Time to Use Personal Stories and Vivid Examples?

Download Files Mar 12, 2016

This article in the framing series takes a communications challenge head-on: Is it really effective to include the stories of specific children or families in our communications and advocacy efforts?

This article in the framing series takes a communications challenge head-on: Is it really effective to include the stories of specific children or families in our communications and advocacy efforts? The answer is not straightforward, and therefore we chose to focus attention on an analysis of personal stories and vivid examples in communications and advocacy. The FrameWorks Institute published two communications tools aimed at helping advocates understand the public policy consequences of using this communications strategy1 . In this article, the ZERO TO THREE Policy Network draws from FrameWorks’ research to infor advocacy and communications practice.

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